Articles that mention: Cold Calling

Cold calling is the activity of reaching out to potential customers who haven’t yet expressed interest in your products or services. In SaaS B2B sales you will rely heavily on cold calling to set up demo meetings with potential customers.

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What does it mean to make your outreach human?

In a world where technology dominates nearly every aspect of our lives, it’s important to remember the importance of human connection. Outreach is one area where this is especially true. Whether you’re reaching out to customers, clients, leads, or colleagues, making your outreach human can make a world of difference. What does it mean to […]

What is Cold Calling?

Sales representatives often use cold calling as a way to reach new customers. What is cold calling? Cold calling is the process of contacting someone who you have no previous relationship with and trying to sell them a product or service. For many people, cold calling is an incredibly effective way to increase their customer […]

Cold calling: Getting Through to the Decision Maker

From a sales point of view, decision makers are the people who can authorize a purchase. While cold calling you will notice they are guarded by screens and gatekeepers, so getting through to them is an art worth pursuing. From a sales point of view, decision makers are the people authorized to decide to on […]

8 Effective Cold Calling Tips

SaaS B2B sales relies heavily on cold calling to set up demo meetings with potential customers. In the following, we share with you 8 cold calling tips that we found especially useful. Cold calling is the activity of reaching out to potential customers who haven’t yet expressed interest in your products or services. In SaaS […]

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