Built for HubSpot · Full audit in 10 minutes

Find out why you're losing deals.

Rizer connects to HubSpot and analyzes every disqualified lead, lost deal, and loss reason in your history — then shows your SDRs and reps the one pattern nobody can see record-by-record. No setup. No friction.

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Aggregate findings across HubSpot instances.Anonymized · Real HubSpot data · Apr 2026
41%
Losses driven by pricing, not execution
62%
Competitor losses cluster in 2 segments
$399K
Median recyclable pipeline per instance
18%
Disqualified leads recoverable in 90 days

Three views on your pipeline.

Intelligence explains why you're losing. Recycling acts on what's recoverable. Most companies start with Intelligence and add Recycling once they're ready to act on what it reveals.

Intelligence

Sales Execution

See where your sales and SDR process leaks — by rep, by issue, by stage. Drill from any pattern down to the specific deals and contacts underneath.

Qualification gaps−$284K
Follow-up cadence−$167K
Stakeholder coverage−$109K
Four reports
Intelligence

Revenue Engine

Understand the strategic losses — product gaps, pricing friction, competitive dynamics. AI-generated recommendations ranked by impact and assigned to the right department.

Pricing-driven losses+28% Q-o-Q
Four reports
+ Recycling

Recycling & Winbacks

Win back what's already lost. Disqualified leads and recyclable deals organized by when to call back and why. Automated re-engagement targeted by loss reason.

Ready now · 47 deals$187K
Next 30 days · 82 deals$154K
Warming · 139 leads$58K
Two reports

What companies actually discover.

Real patterns from real HubSpot instances. Names removed, numbers preserved. Each one was invisible deal-by-deal — obvious across the full history.

Finding 01Stage concentration
40%

of losses concentrated in one deal stage.

Deals dying at the same point, for related reasons. Invisible deal-by-deal. Obvious across the full history.

Finding 02Pricing

Pricing objections cluster in one segment.

Objections by segment
Mid-market 68%SMB 12%Enterprise 8%Other 12%

Not a company-wide pricing problem — a mid-market one. Different fix, different team, different urgency.

Finding 03Coaching

Same team. Completely different execution problems.

One rep losing on qualification. Another on follow-up. Same quota, same product — coaching can't fix both the same way.

Rep A · qualification72% losses
Rep B · follow-up64% losses
Rep C · baselineteam avg
Finding 04Competitive

A competitor winning on a gap nobody knew existed.

$341K lost

The integration gap was in the CRM data the whole time. Nobody had connected the dots across hundreds of deals — until Rizer did.

Finding 05Recycling
$399K

in recyclable pipeline they didn't know about.

Disqualified leads and lost deals where something changed — new budget cycle, champion moved, competitor disappointed.

Finding 06Action plan

A ranked list of exactly what to fix — and who should fix it.

Not "improve the sales process." Specific recommendations, ranked by revenue impact, assigned to product, sales, marketing, or leadership.

01 · Pricing page clarity→ Product
02 · Mid-market packaging→ Leadership
03 · Discovery script→ Sales

From connected to clarity in 10 minutes.

No implementation project. No data cleaning. No analyst in spreadsheets for three weeks. Standard HubSpot OAuth, and Rizer does the rest.

1
Connect HubSpot
Standard OAuth. One click. No admin meeting, no data migration, no engineer required.
Elapsed~ 30 sec
2
AI analyzes everything
Full lead and deal history ingested. Products, competitors, and segmentations mapped automatically.
Elapsed5 – 10 min
3
See your patterns
Intelligence dashboard is ready. Patterns, recommendations, and recycling potential — all from your data.
StatusReady

Start with Intelligence. Add Recycling when you're ready.

Two tiers. Most companies start with Intelligence to see their patterns, then add Recycling once they're ready to act on what it reveals.

Tier I · Understand
Intelligence
See why you're losing leads and deals.
$149/ month · 1–10 owners
Full AI analysis of lead and deal history
8 reports · Sales Execution + Revenue Engine
AI recommendations ranked by revenue impact
Book a demo
No setup fees · No contracts · Cancel anytime · Annual plans save 20%
See pricing by team size

Your pipeline is hiding something.

Patterns, recommendations, and recyclable revenue. Rizer finds them in ten minutes.