Why is software moving to subscription?
Subscription pricing models became the norm as more software companies sought to monetize their value. Subscription models, for example, provide advantages that allow businesses to scale faster and grow at an exponential rate.
There has been a quiet but significant shift in the software industry, and it is related to how we buy and pay for software. Software companies are shifting away from selling perpetual licenses, in which customers must pay for a license every time they want to upgrade, and toward subscription-based models (subscription economy). When compared to traditional fixed rates of operating cost or product costs, this allows for higher revenue margins.