SaaS B2B sales relies heavily on cold calling to set up demo meetings with potential customers. In the following, we share with you 8 cold calling tips that we found especially useful. Cold calling is the activity of reaching out to potential customers who haven’t yet expressed interest in your products or services. In SaaS […]
Articles that mention: Sales Script
A sales script can be your secret weapon or your biggest pitfall. Your sales script should be viewed as a helpful tool rather than a strict set of rules you can’t deviate from. The perfect script will help you focus on key product features, and is customized to make each call feel like it has a natural flow.
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