How to move from sales to product management?

The sales department and product management are always in a close relationship. Feature requests flow from sales to product managers. Customer demands are either met with new functionality or postponed for a later date. 

When you are a sales rep you interact with leads and customers on a daily basis. This interaction brings valuable insight into their needs and day to day use of the product. You are on the front lines and you understand best how to anticipate these needs. 

A product manager takes this info from you and adjusts the product road-map accordingly. He has to take the best decision that involves both functionality that can improve sales and functionality that can improve the overall experience. 

Making a move from sales to product management might feel like a natural evolution but it is nothing but. A product manager usually has project management or development experience. Even if your communication and customer facing background can help it’s not enough. 

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What to expect from our software solution

Lead Management

By managing both inbound and outbound lead flows and by providing the right qualification tools in each case, we allow sales teams to access the leads with the most probability of closing, regardless of their source.

Customer Management

Once a lead becomes a customer, Rizer CRM helps you streamline communication between after sales teams and the beneficiary for a smooth transition. Keeping with our product-focused approach, we track products both in onboarding and retention.

Product Management

Rizer lets you add your products and manage them within the system. Each of the products added can be matched with existing key custom variables for better management of lead and customer data.

Deal Management

We talked before about predefined roles and processes, and a product-focused approach to managing sales. All these come together in the way Rizer manages and organizes deals.

High Velocity Sales Model

High Velocity Sales is an inside sales model that will help increase your sales performance. It involves the use of specialized teams. Compared to others, the user management inside the Rizer CRM lets you set specific functions for each member of your team.


You can stop the hassle of exporting data and manipulating it outside of the CRM or always having the feeling of missing out. Because of the way we structure and predefine data, Rizer can provide analytics like no other solution.

Double your sales today

Simplify your daily routine and double your sales using our powerful yet still easy to use tools:
generate leads, qualify, sell, onboard, retain, upsell and track performance in one intuitive tool.

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