Is an universal inbox necessary in a CRM?
In a world where inboxes are being crowded out by the influx of emails, inboxes are being crowded into a select few, it is clear that there is a demand for a better solution. A universal inbox that is able to handle all of your emails, no matter where they are in the system, is the answer to the inbox chaos.
CRM systems are tasked with managing many different types of information, which can make it difficult to know where to begin. One of the most important functions of a CRM system is to provide a single point of contact for each of its customers.
The inbox is a critical component of a successful CRM system, as it helps keep customers informed and increases the likelihood that they will respond to requests. Many companies also use their CRM inbox to respond to customers directly, which further improves the customer experience and response rates.